Christmas eCard

Showcase

Wilson Group Limited

CHRISTMAS 2018

The Wilson Group plays a leading role in developing and managing Hong Kong’s transport infrastructure. The group employs over 4,000 staff and manages about 370 car parks and over 51 kilometres of strategic roadway.

This year, we crafted an electronic Christmas eCard animation for the Wilson Group, incorporating the concept of social media. It starts with a visit to Wilson Group's Instagram, where viewers can explore the diverse range of businesses within the group through the animation: Parking Facilities, Car wash, Driving school, Autotoll, Facility Management, Storage Services, and more. The entire process unfolds within the smartphone screen, captivating the audience's attention and enabling them to immerse themselves in the content displayed on the screen, transcending a mere animated eCard.

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