Christmas eCard

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Alliance Construction Materials Limited

CHRISTMAS 2018

Alliance Construction Materials, a prominent provider of comprehensive concrete and aggregates solutions in Hong Kong, aims to emphasise the true essence of holiday blessings in this year's electronic Christmas card while subtly toning down the display of its business characteristics.

To better showcase Alliance Construction Materials' professional image and business scope in this Christmas eCard, our team has illustrated different cement trucks that fall under their purview. The concept revolves around the transportation of Christmas gifts, loading them onto a cement truck, which then proceeds to the cement processing plant. From there, the gifts are transferred to another cement truck that travels to various renowned buildings in Hong Kong, including the Tsing Ma Bridge, commercial establishments along Victoria Harbour, and the Convention and Exhibition Centre. This depiction aims to establish a connection between Alliance Construction Materials and their vital role in Hong Kong's architectural landscape.

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